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Sunday, 27 February 2011
Why Hire A Professional Photographer? - Ethics
Mood:  special
Topic: Business Principles

In speaking with a potential client the other night about their wedding photography, they related a story about an incident with another photographer.  It reminded me that not all of us in this profession subscribe to the same ethics.  And that the very ethics we take almost for granted in our daily dealings with customers, other vendors and even competitors are in themselves a reason you should consider hiring a Professional Photographer. 

Did you know that photographers who seek to join the Professional Photographers of America (PPA) or its Vermont affiliate, Vermont Professional Photographers, must subscribe to a code of ethics?  In addition to their commitment to quality, it is another reason to look for one or both of these memberships among their credentials.  We at Ayer Photography of Vermont are members of the Vermont Professional Photographers and the Professional Photographers of America and subscribe to their codes of ethics.   

If you are unfamiliar with them, they are as follows: 

PPA Code of Ethics (National Organization):

I, as a requirement for admission to and retention of membership and participation in Professional Photographers of America, Inc., agree to strive at all times to upgrade and improve my knowledge and skill of professional photography, marketing and related areas.   

In all my dealings with users of photography and the general public, I will:

1.  Strive to present all photographic services in surroundings and in a manner which reflects the highest levels of professionalism.

2. Use the highest levels of honesty, professionalism and integrity.   

3. Not use any marketing or competitive practice which violates any Federal Trade Commission, or other Federal or State regulatory agency rule or regulation, or Federal or State statute or any decision of any Federal or State Court.    

4. In all dealings with fellow professional photographers, students and others who aspire to be professional photographers, I shall share the knowledge and skill of professional photography.    

5. Support efforts for and assist in the education of all interested persons and the general public in the art and science of professional photography.

VPP Code of Ethics  (Vermont Affiliate):

1. The practice of photography, both as a science and as an art, is worthy of the very best thought and endeavor of all who enter it as a vocation.

2. Our brother photographers name and reputation shall be as sacred to us as our own.

3. No untrue or misleading statements shall be made, in any way, in any form, of business promotions.

4. It shall be our duty to impart freely of our knowledge so photography among our members may be raised to higher standards.

5. It shall be our duty, individually, to strive to serve the public to the very best of our ability in all matters concerning photography.   

So, the next time you look for a photographer, look for the PPA or VPP logos or membership.    

Posted by Warren      

Posted by ayerphoto at 6:16 PM EST
Updated: Sunday, 27 February 2011 6:47 PM EST
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